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Greg Choyce, president of Choyce Group, Inc., utilizes his solid background in architectural engineering and 30 years' entrepreneurial experience to provide the highest standards in construction, transforming blueprints into lifestyle reflections that are as unique as each client.

Through uncompromising commitment to quality in construction techniques and materials, Choyce has earned a long-standing reputation for unsurpassed excellence as a builder in Geneva National. With Choyce, clients have come to expect heirloom quality construction, impeccable attention to detail and custom design.

The Turn

Choyce Group strategically selected this lush prairieland along the Palmer Course to establish The Turn, a gracious development with home sites that beautifully borner the 8th, 9th, 10th and 11th holes of Geneva National Resort & Club's Arnold Palmer Course. 

Choyce currently presents The Cottage and Tuscany, two spec homes within The Turn. 

The Cottage

The Tuscany

The Oaks

Choose one of five luxury homesites nestled in The Oaks at Geneva National and build your custom Choyce home.


186 Elkhorn Road

Williams Bay, WI 53191




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