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Lake Geneva’s ever popular, quaint downtown is a delight for the seasoned shopper as well as the reluctant tag-a-long. With blocks of charming boutiques mixed in with unique eateries, a beach, movie theater, park and library, the downtown offers entertainment for all (minus the mall). From designer clothing, custom jewelry and high-end footwear to antiques, toys and unique home décor, Lake Geneva merchants deliver the goods.

Enjoy all this bustling downtown has to offer -- and all just a five minute's drive from Geneva National's gates!





Downtown Lake Geneva draws tourists and locals to its lively streets for everyday offerings as well as for highly anticipated annual events.​​



Ice Castles

January - February



January 26 - February 3


Lake Geneva Cocoa Crawl

February 1

Lake Geneva Women's Weekend

April 26-28

Lake Geneva Farmer's Markets

Thursdays, May - October

Downtown Street Performer Series

Fridays, May 25 - August 31

Moonlight Movies on the Beach

June 5, July 10, and August 7


Lake Geneva Restaurant Week
June 2-9


Concerts in the Park

Thursdays, July & August

Art in the Park

August 11-12

Venetian Festival

August 14-18

Maxwell Street Days

August 23-25

Lake Geneva Oktoberfest

October 12-13

Holiday Open House

November 9-10

Santa Cruise

November 29 - December 31

Festival of Lights

December 6

44th Annual Electric Christmas Parade

December 7

Visits from Santa

December 7 & 8, 14 & 15, 21 & 22

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